Strategy
- Founded in 2017, Fernbrook Capital invests in growth stage tech, consumer, and sports companies.
- Tech: consumer-enablement technologies focused on AI-ML vertical SaaS, FinTech (payments, point-of-sales)
- Consumer: “better for you” that promote health, wellness, and longevity
- Sports: emerging leagues, teams, and data tools and technologies
- We have deep operational expertise and a large industry network allowing us to source excellent investments and help our portfolio companies scale.
- We understand the unique dynamics, trends, and growth potential within the consumer and sports sector, enabling us to source and identify high quality targets with large market cap potential.
Team
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Veteran investor-Operator GP team with experience across multiple market cycles.
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We've made significant returns for our partners over the last 20+ years.
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Fernbrook brings decades of international operating and portfolio management experience, all of which is deployed to help our companies grow.
**[Bill Detwiler](<https://www.fernbrookmgmt.com/team/william-f-detwiler/>)**
Marigay McKee MBE

How We Win
Leveraging our industry expertise
- We are industry experts and are immersed in the market forces that drive growth.
- We have a deep network, allowing us to see trends and access key opinion leaders and entrepreneurs.
Sourcing the best investment opportunities
- We attract experienced entrepreneurs and sophisticated investors who recognize our value-added expertise in helping founders scale their businesses.
- Inbound high-quality investment pipeline, with frequent invitations to join syndicates from name-brand funds, including:

Doing our own due diligence